赢在传播
CTR媒介智讯新闻监测发布会及整合服务方案介绍会
邀请函
尊敬的_________女士/先生：
信息社会危机四伏，后营销时代传播手段呈现多元化，对于企业来说，有效管理信息成为一项浩大的工程。如何及时掌握竞争对手情况？如何了解巨额公关投资回报？如何化解危机事件？……
CTR媒介智讯(Media Intelligence)作为全国市场研究的领先品牌，全新推出新闻监测服务，突破传统剪报的形式，对汇总信息做深入评估，为企业提供快速有效的新闻预警、新闻素材、曝光情况数据和新闻分析报告等服务，为企业的运行提供安全护航。
同时CTR媒介智讯为企业线上线下营销中的信息管理上了双重保险。多媒体广告研究，户外广告价值评估，植入式广告研究等都与企业营销发展保持同步，结合新闻监测服务，为企业提供全方位的信息免疫系统。
我们诚邀您参加8月30日在上海举办的“赢在传播－CTR媒介智讯新闻监测发布会及整合服务方案介绍会”，与您分享CTR MI新闻监测服务的理念与方案。同时参会的还有来自国内外知名企业的专业市场同仁，以及众多新闻媒体。
CTR期待您拨冗光临！
活动的具体安排：
| 时间 |
2006年8月30日 14:00-16:00 |
| 地点 |
上海市南京西路1376号, 上海波特曼丽嘉酒店4楼 云石堂1号厅 |
| 主要内容 |
1．赢在传播：CTR媒介智讯新闻监测服务发布及解决方案介绍 |
| 2．TNS（全球第二大市场研究集团）新闻监测服务理念 |
| 3．青藏铁路传播价值评估 |
| 4．银联体验：银联传播价值评估成功案例 |
如果您对这次活动感兴趣，请致电CTR市场研究 陈皞晨小姐（021-62717766-516）
当日需凭正式邀请函入场。请于8月21日17:00前与我们联系，以便我们及时邮寄邀请函。
请与我们联系
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Capitalise on Communications
Press Conference for CTR MI News Monitoring and Integrated Services
Dear Sir or Madam:
We feel honoured to invite you to the Capitalise on Communications — Press Conference for CTR MI News Monitoring and Integrated Services to be held on
30th August in Shanghai.
How can a company survive in the information-oriented world while the media is booming faster than ever? How do we manage a jungle of information in an orderly and efficient manner? What are our competitors doing? How much is the return on investment in public relations? How do we deal with this crisis? ...
To help find answers to those frequently asked questions, CTR MI, the leading brand of market research in China, introduces News Monitoring, a round-the-clock, multi-media monitoring service that offers News Alert, News Clippings and Clips, Evaluation and In-depth Analysis.
In addition, CTR MI also provides multi-media advertising research, OOH advertising evaluation and product placement evaluation, so as to build a safety net for businesses for on-line and off-line information management.
During the conference, we will share some understanding of and experience with News Monitoring. Marketing experts from well-known companies and media reporters will be attending the conference.
CTR is looking forward to your attendance.
CTR MI, the leading brand of market research in China, will hold a press conference for its News Monitoring and Integrated Services. We will share the information as follows:
1．CTR MI: News Monitoring Solutions
2．TNS: Understanding News Monitoring
3．Case Study: Evaluation of Qinghai-Tibet Railway Communication Campaign
4．China UnionPay: News Monitoring Experience
Venue: Marble 1,4F The Portman Ritz-Carlton, Shanghai 1376 Nanjing Xi Lu, Shanghai, China
Time: 2006.8.30 14:00-16:00
Contact：MS. Angel Chen (021-62717766-516)
We are looking forward to seeing you.
*Invitation is needed for admission to the conference. Please reply by 17:00, 21st August if you plan on attending the conference. Invitations will be sent in due course. Thanks!
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